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One of the most effective ways to get leads is through content marketing. Your audience will come to trust your business and feel comfortable providing their contact information if you continuously give compelling, informative material. As a result, a blog is essential for generating leads.  As per recent studies, 77 percent of companies say their blog helps with marketing, but they’re spending more time and effort on postings. If you ignore these crucial recommended practices, your blog is doomed to…

Market trends can help you decide whether to sell your property, refinance to take advantage of reduced interest rates, or figure out how much equity you have in order to borrow against it for a renovation or other personal costs. Getting an accurate assessment of your own property is even more crucial than knowing market trends and what comparable homes sold for. Please be aware that obtaining a house valuation is a complicated procedure that involves many variables that all…

Because it provides the recipient of the text control, texting has become the preferred mode of communication. They may examine it and reply to it whenever they choose. Phone calls, on the other hand, come unexpectedly, interrupt. Sending SMS Text messages to your seller leads may be a very strong addition to your marketing arsenal if used correctly.  The key benefit of sending text messages to new leads is their deliverability and open rate. When compared to phone conversations and…

Never Buy Leads Only Generate Them  As a realtor, one of the key concerns is always how to generate new mortgage and real estate leads. It can be very difficult finding these leads without help. Without consistent leads, it can be very difficult to grow your business. It is good idea to learn and keep up with the best strategies for getting real estate and mortgage leads.    In an attempt to stay on top, some real estate agents might be tempted to…

It might take a long time to assist leads in their journey to discover their ideal house (one that can take anywhere from five to seven years). As a result, it stands to reason that the more leads you have, the better your prospects of closing commissions are.  Here’s where email marketing comes into play. Despite the emergence of bots, AI, and video, there is still no better method to engage with hundreds, if not thousands, of people at once. …

What is the Best Way to Generate Mortgage Leads on Facebook? If you’re a mortgage broker, Facebook is one of the best ways to generate mortgage leads, through cost efficient ads. With over 2 billion monthly active users, and 8 billion video views daily, using Facebook ads to generate leads makes perfect sense. Facebook also collects an enormous amount of user data, which allows you to target highly specific audiences. It’s a very effective tool for targeting your perfect customers…

What are some effective lead generation strategies for mortgage brokers? Mortgage brokers, like professionals in other fields, are required to have some type of lead generation strategy. Mortgage lead generation means generating leads and interest from people who are looking for mortgages. And just as lead generation is a key factor to having a successful business in other competitive industries, the mortgage business is no different. It can be extremely competitive, with many players vying for attention. This makes mortgage…

How can you learn to identify qualified leads? As a real estate agent, it’s important to understand that although there is value in every lead, it’s your job to figure out which leads to focus your energy on so that you’re not wasting all your time on leads that don’t convert to sales. With more resources available, real estate leads generation has become easier, so the real challenge now is finding qualified leads. This ensures that you are spending your…

With more people turning to the internet every day for their real estate needs, real estate professionals in this day and age need to know how to make the most of online marketing if they want to be as successful as possible.  Getting real estate leads online can be a confusing and intimidating process, but it doesn’t need to be! By having a great partner to help you manage your advertising pipeline and make it as efficient as possible, you…

Easily half of the leads your marketing team finds aren’t yet sales-ready, but rather than dismissing them, nurture them to build your pool of sales qualified leads. Building trust and cultivating connections with qualified prospects, regardless of where they are in the buyer’s journey, is critical to uncovering quality leads that can be nurtured down the funnel.  As the old saying goes “The money is in the follow-up”! Constant follow-up with potential clients can make a tremendous positive impact on…